This official notification from India's Ministry of Information and Broadcasting mandates that all advertisers and advertising agencies must submit a self-declaration certificate for new advertisements before they are released.The directive applies to advertisements across TV, radio, print, and internet platforms, effective from June 18, 2024.Advertisers must visit specific portals—Broadcast Seva for electronic media and the Press Council of India for print/internet—to generate and submit these certificates.While initially broad, recent updates have eased the requirement to focus specifically on annual self-declaration certificates for products in the food and health sectors.